Aug 02, 2022
In Welcome to the Forum
Under the background of the post-epidemic environment, the desire of enterprises to "reduce costs and increase efficiency" is particularly urgent. Small Tob merchants have increased their reliance on Youzan's SaaS tools and products, which has doubled Youzan's overall performance. This short-term surge in performance data has made Youzan Buy email list management more determined to increase cost and make the "cake". Dreams are beautiful, ideals are very skinny. Looking back at the moment, Youzan’s offensive strategy was more aggressive at that time. However, it is not impossible. It's just that Youzan underestimated the impact of the aftermath of the turmoil brought about by the epidemic. Yes, it has been 3 years since the epidemic. It is no exaggeration to say that "success and failure are also Xiao He". In the early days, relying on the Kuaishou and WeChat ecosystems, it enjoyed a large wave of dividends, community dividends, and short video dividends from the mobile Internet. The reason why merchants choose Youzan SaaS products is largely because they are based on the traffic connection of WeChat ecology, Kuaishou, Xiaohongshu, etc., which can bring sufficient benefits to merchants. Once these value benefits are curbed or limited by the connected platform. Flow, which leads to the lack of traffic for merchants and the inability to sell goods. No matter how good your product is, it does not help solve the most direct and core problems of users.